LANXESS India – Safety Animation Module for Incident Investigation 

Published on 25 November, 2025

LANXESS India – Safety Animation Module for Incident Investigation

Objective

LANXESS, a global leader in specialty chemicals, sought to modernize its incident investigation training through engaging, interactive animation. The goal was to develop a PU-based animated learning module that not only clarified investigative procedures but also proactively supported accident prevention across their industrial sites.

Challenges

• Present technical HSE content in a visually engaging manner.
• Ensure the module aligned with LANXESS’s global safety and compliance protocols.
• Deliver multilingual capabilities for broader workforce understanding.
• Accommodate client-specific data privacy and compliance requirements.

Solution Implemented

EHS-EHS developed a customized, modular safety animation PU module that translated real-world incident investigation workflows into dynamic visuals, supported by voiceovers and graphical reenactments. Key services included:

• Concept Development : Crafting storyboards based on actual incidents.
• Language Adaptation : Additional versions to support multilingual learning.
• Delivery Format: SCORM-compliant output for LMS compatibility.
• Instructional Design: Layered interactivity with checkpoints for knowledge validation.

Impact

• Enhanced Engagement: LANXESS reported a 40% increase in employee interaction with safety modules compared to previous formats.
• Knowledge Retention: Internal assessments showed a 32% improvement in retention of investigation steps post-animation deployment.
• Cross-Language Accessibility: With language localization, comprehension increased by over 50% among non-English-speaking personnel.
• Time Efficiency: Training duration was reduced by 25% without compromising on learning depth.

Conclusion

This tailored animation project became a cornerstone in LANXESS India’s push towards digital transformation in safety training. The project demonstrates how leveraging visual communication can significantly improve the effectiveness of traditional HSE modules, especially in high-stakes industrial environments.

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