Chowgule & Company – 3D Animated Induction Video for Yard Safety
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The Premise
Chowgule and Company Pvt. Ltd., a well-established name in shipbuilding and industrial infrastructure, sought to enhance its safety communication for employees and visitors at the Lavgan Yard in Ratnagiri, Maharashtra. Having discovered CORE-EHS through industry references and our strong portfolio in safety animation, Chowgule partnered with us to create a 15-minute animated induction video that could streamline orientation and ensure compliance with yard safety standards.
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The Challenges
- Multilingual Workforce: With employees and visitors speaking different languages, delivering a consistent safety message was proving difficult.
- High-risk Environment: Shipyard operations involve complex machinery and hazardous zones—communicating safety protocols effectively was vital.
- Engagement Gap: Traditional induction methods lacked engagement, leading to limited retention and understanding of procedures.
These issues collectively led to a 15–20% increase in non-compliance incidents during initial onboarding in the previous quarter—underscoring the urgency of a more effective induction approach.
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The Solution
CORE-EHS designed a 3D animated safety induction module, customized to Chowgule’s Lavgan Yard environment. The solution included:
- Custom Animation : A fully tailored, 15-minute 3D movie covering yard-specific safety protocols, PPE usage, emergency procedures, and behavioral guidelines.
- Multilingual Voiceovers : The animation was adapted into Hindi and Marathi, increasing reach and comprehension by over 60% across the workforce.
- Structured Execution: The workflow included:
- Scriptwriting based on Chowgule’s yard protocols
- Storyboarding and model creation for characters and environment
- Client approvals at each milestone
- Final delivery in multiple language versions within an 8-week timeline
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Resulting Benefits
- Improved Safety Awareness: Chowgule reported a 38% drop in induction-related safety violations post-implementation.
- Faster Onboarding: Time spent on live orientations decreased by 45%, allowing HR and safety teams to focus on monitoring and enforcement.
- Consistent Messaging: With one standardized visual module, the message remained clear and aligned across all language groups and job levels.
- Scalable Solution: The animation was SCORM-compliant and seamlessly integrated with Chowgule’s digital training infrastructure, ensuring long-term reusability.
Conclusion
This project stands as a clear example of how safety animation can not only reduce risk but also build a culture of awareness and responsibility. For Chowgule, CORE-EHS’s animation offering bridged the gap between critical safety knowledge and engaging delivery—delivering real results in a high-stakes environment.
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